tIPS & TRICKS
Become a better writer who can turn 🤔 into 🤩!

Larissa Lewis

Feb 14, 20207 min read

B2B content that attracts customers: How to promote case studies, articles, and white papers

Here’s 15 ways to promote B2B content like case studies, articles, and white papers.

Larissa Lewis

Jan 31, 20207 min read

How to structure white papers that get attention

Ready with white paper topics that'll hit hard with your target market? Here's how to put it all together into the perfect white paper.

Larissa Lewis

Jan 23, 20207 min read

How to write white papers that don’t send your customers to snoozeville

White papers don’t have to be boring! The most successful ones often read like the natural extension of a conversation.

turn any
topic into
brain candy.
🧠