Larissa LewisFeb 7, 20234 min readDo big words actually make you sound smarter?Do jumbo words make us look like we’re shattering IQ records—or do they scare readers away faster than an epic whiff of Axe body spray?
Larissa LewisApr 14, 20225 min readThe writing ritual I’m creating a cult aroundLearn to wield the power of high-octane starts to break down perceived obstacles and bust through procrastination!
Larissa LewisMar 31, 20225 min readDon’t be afraid to go full pinkNever be afraid to go full pink! Find your authentic writing style to make your business a wild hub for your best customer.
Larissa LewisSep 23, 202111 min readI write (and get!) hundreds of sales emails per week—here’s what works As a business owner, I get hundreds of sales emails per week. You can count up its many bonuses, but LinkedIn is a hotbed for sales pros...
Larissa LewisJun 24, 20217 min readThink B2B writing is %&$! scary? Face your fears with these 8 writing tipsIt’s time to face your fears! Here are 8 writing tips to help you tackle your next writing assignment with confidence.
Larissa LewisMay 27, 20214 min readWrite spectacular content by defeating these 3 dangerous assumptions It’s time to defeat the common copywriting assumptions that kill the effectiveness of your web content.
Larissa LewisJul 10, 20196 min readWriting about numbers? Here's how to hook readers—even lifelong numberphobesCaptivate customer attention by applying these clever ways to convert numbers into things people care about.
Larissa LewisJun 20, 20194 min read5 Smart Strategies for blending tech heavy data-sheets with attention-grabbing featuresWhen dealing with highly technical products, there are in-depth technical spec sheets that need a place on the product page - but at a risk.