Writer &
Gh👻stwriter
Your big idea deserves more than a dry 800-word rephrase of the top three Google articles.
But here, we'll leap far beyond the event horizon of traditional content writing.
All aboard: a journey into talking about your big ideas in refreshing ways that showcase YOUR individual know-how.
My content will invite readers into your exclusive speakeasy of expertise and dazzle them with your one-of-a-kind special sauce.
How? I used to find all kinds of ways to overshadow my obnoxious level of curiosity.
But here, the trait has found its home.
You'll enjoy tapping into my absurdly mind-bending wok of
cross-technology experience. I love finding ways to help ideas click with customers by connecting a new idea with something familiar and gettable.
Apollo missions, every day physics, Ancient Egypt, unexpected analogies, and maybe an obscure reality TV show (See:"How Hackers Outsmarted SolarWinds and Steve Harvey's Funderdome") pop up in unexpected crevasses to bring a refreshingly new and relatable perspective to your content.
It's the magic wand that helps readers finally *get* your big idea.
Product Copy Strategist
Why do businesses think customers love homework?
Too often, a product's best features are buried in an assignment. Tangled in copy that forces readers to perform feats of mental gymnastics to understand what on earth the product actually does.
And most customers—they're not willing to put in the effort. So they move onto your competitor.
Are you tired of putting in all that work just to convince customers to choose your competition?
We are hugely collaborative, always looking to share, never grab, the spotlight.
Many in-house marketing teams come to us to help flatten their product positioning speed bumps that just aren't clicking with customers.
AI Clean-up Crew
It's neat to watch artificial intelligence string together a few coherent thoughts. But when you're finally ready to hit publish—it just doesn't sound like all it was cracked up to be.
Truth is: AI tools are a probability game. A massive game of chance.
They pluck randomized snippets from the pool of ideas and slightly rephrase the delivery.
But think about all the snooze-inducing content you read every week—yup, AI's sourcing it's "big ideas" by averaging that same pool of 'meh' and 'yawn.'
Despite AI's buzz-worthy headlines, tons of clients come to us to fix AI's not-so-genius outputs.
I'll wake up skippable rough drafts with mind-grabbing stories. Fix inaccuracies. Refine all its repetitions. And most importantly, turn a hum-drum encyclopedic entry into the kind of story that makes people want to pull up around the campfire.
And after all, you want customers to come to you for *your* expertise, not a machine's.